Architectural Digest: With New SoHo Store, One Kings Lane Makes Its Full Transition to Luxury Lifestyle Brand

Lots of love from Architectural Digest for One King’s Lane and their new Soho store!

 The Soho store’s second level

The Soho store’s second level

“To think that we started as a liquidation website is pretty incredible," says Debbie Propst. The president of One Kings Lane is standing in SoHo, in New York City, inside a coveted piece of corner real estate—built in 1818, it's one of the neighborhood's oldest buildings—which, as of Friday, is the new space for the brand. The opening comes after an intense year for One Kings Lane, which rolled out new branding, unveiled a digital platform for custom furniture, and participated in its first showhouse—all in the past month. The whirlwind activity is all part of One Kings Lane's transition from flash-sale site to multifaceted home brand.”

Linda CollettaComment